Dear Big Brother…

A recent news report says the government aims to set up a cell to monitor social media. The report further says:

“The government will keep a watch on the narrative in all such threads. Every time a negative narrative surfaces, a possible counter would be initiated — through press releases, briefings or press conferences, depending on the intensity or standing of the post,” said sources.

Further:

The software will generate relevant tags to highlight “belligerent” comments or social media chats, they added.

At a deeper level, the software would comb posts and comments to classify them into negative, neutral and positive categories while highlighting relevant text, sources said. It will also show up if the negative posting was factually correct or “an intentional canard”, they said.

So, Government, here is a thought experiment for you as you work on the modalities: How would you classify the tweet below? Is it positive, negative, belligerent, what? Since the poster is someone the Prime Minister follows, and is a paid member of the ruling party’s social media cell, what next? Will there be a press-conference to “counter” the view expressed? Seriously — how will your proposed cell deal with an issue like this?:

Here is the back story of the post. Now, do tell, Government — if the cell existed today, how would it have dealt with this incident?

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